Iron Dames, led by Deborah Mayer, is a groundbreaking project that champions women in sports, emphasizing equality and excellence in equestrianism. Mayer’s vision extends beyond the competitive arena, encompassing various roles within the project, from athletes to support staff.
Originally from Paris, France, Deborah’s journey into equestrian sports stems from a childhood passion for horses. Her transition from the finance sector to founding Iron Dames highlights her commitment to empowering talented women in a male-dominated industry.
The project’s inception in motorsport evolved into the equestrian world, where Deborah’s focus on long-term development and mentorship underscores her dedication to nurturing emerging talent. The project’s structure mirrors the professionalism and strategic approach required in both racing and jumping disciplines.

Deborah’s strategic acquisition of seasoned Grand Prix horses and promising young talents underscores her commitment to providing the right resources for her athletes. The project’s expansion beyond the Global Champions League demonstrates its global reach and commitment to fostering talent across various competitions.

Iron Dames’ signature pink color symbolizes femininity, strength, and positive values, challenging stereotypes and promoting a supportive team culture both on and off the track. The project’s success was evident in the historic win of the Cannes Stars team in the 2024 Global Champions League, setting a new standard for female representation in the sport.

Deborah’s emphasis on a family-like atmosphere within Iron Dames promotes collaboration, mutual support, and a shared pursuit of excellence. The project’s impact goes beyond competition, inspiring women to pursue their dreams and break barriers in the equestrian world.

As the sport evolves, Deborah remains optimistic about the future of equestrianism, emphasizing the importance of long-term vision and inclusivity. Her unwavering commitment to supporting talented women and fostering a diverse, competitive landscape bodes well for the continued growth and success of Iron Dames and women in equestrian sports.